Hi! I’m a UX Researcher & Service Designer. I excel at synthesising data into actionable insights and strategies, helping teams to build shared understanding with users and deliver customer centric designs that drive business success. Group Payment | PayMe | UX Research & Service Design Facial Recognition | PayMe | UX Research & Service Design Lychee Boba Shop | Data Analytics Bless | AI Marketing e-Medical Record System | UX & UI Design Featured Articles How Kpop Masters the Art of Service Design Lemon Tea & Rubber Duck: LinLee’s Marketing & e-Commerce Strategy that Drives 700+ Daily Sales across 1500 stores PayMe By HSBC: How Branding Can Enhance Customer Perception of Security. The article was featured on HSBC’s Create website How Tech Innovates in China, from Dust till Dawn What Makes Insights insightful? A beginner guide to Writing UX Research Analysis More About Me! Let’s create product to make a difference on people’s live.Get in touch!
